bad money
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2023
How to Develop an Effective Strategy
·6 mins·
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Nuno Coração
Product
Strategy
deliberative
emergent
good money
bad money
Most people consider strategy to be an event, some magical moment that changes the course of a company and defines its success for generations. The tale goes, some smart people get together (or occasionally one solo genius), they decide what they are going to do, and then they start implementing that strategy. That’s actually not the way the world works.