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Apple

2022


Apple: iPhone 14, Watch 8, and Sustaining Innovation

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Product Strategy Apple Disruptive Innovation Sustaining Innovation
On the 7th of September, Apple held its “Far Out” iPhone event. New iPhones, Apple Watches, and AirPods were announced, each coming with a plethora of features. Yes, all of it was innovation, but none of it brought the kind of excitement Apple used to. Why is that? And why probably this is the best strategy for Apple.

Streaming Wars and What Comes After…

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Product Strategy Netflix Disney Amazon Apple
Last July and for the first time ever, streaming viewership surpassed cable. The streaming wars began around 2010 when Netflix introduced their first streaming-only plan with no DVD rentals, other players laughed at the time… little did they know. A decade after, there’s a multitude of streaming services available for mainstream entertainment and also for specific niches. What will happen next?